LG to unveil dual-format HD DVD and Blu Ray disc player at CES

I will be at the annual Consumer Electronics Show (CES) in Las Vegas next week and am a subscriber to various e-zines.  I just received this alert about LGs new dual-format high-def DVD player and thought I would share.  Several friends have inquired as to whether they should purchase a player and like we all may recall, the “war” between VHS and Beta and Sony vs. Toshiba on compact discs, Laserdiscs vs. DVD and now HD DVD there always emerges a standard, so I recommended waiting.  Well LG decided to make the earlier adopters’ pain a little more bearable with their new product.

LG To Launch Dual-Format HD Deck; Names CE Marketing VP

By Steve Smith

New York — LG Electronics provided a few surprises days before International CES opens in Las Vegas, announcing last night that it will launch the first Blu-ray Disc, HD DVD combination player at the show and this morning that Allan Jason was named marketing VP of consumer electronics.

LG’s brief statement from its headquarters in Seoul, Korea did not provide details on the high definition, dual format unit, saying features will be discussed at CES.

“LG expects this technological breakthrough to end the confusion and inconvenience of competing high-definition disc formats for both content producers and consumers,” the company said.

At a New York press conference last July LG said it was a “strong supporter of Blu-ray” since it was a developer of the format. When asked at the time if such a dual-format player might be introduced in 2007 the spokesperson noted that LG had not finalized its plans for the new year as of yet. LG cancelled plans last March to ship a Blu-ray disc player that was set for spring.

Reports out of South Korea in September 2005 from Samsung indicated that it was planning a dual format HD disc player supporting Blu-ray Disc and HD DVD but that product was never introduced.

As for LG Electronics USA’s new marketing VP for CE, Jason joins the company from Sony Electronics where he spent more than 20 years in various key sales and marketing jobs. Most recently he was VP of Sony’s Portable Audio and Mobile Electronics Divisions since 2004.

He replaces Bob Perry who left the company to on the eve of LG’s annual dealer meeting being held in Orlando last November. Perry had been with LG for almost three years.

Jason will be responsible for leading the company’s U.S. Consumer Electronics (Digital Display and Digital Media) product marketing and product management for flat panel displays, home audio/video and computer monitors and optical drives, among others key product areas.

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